Tag Archives: hyperlocal websites

Has social media made us brand managers?

I had a strange dream last night but one that in analysis made me think about communication, social media and branding. In short, I woke up asking myself if social media has made us all brand managers? Social media has … Continue reading

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A toast to the hyperlocal

I was really fortunate this week to have the opportunity to meet with some of the hyperlocal websites that there are around Greater Manchester. The purpose of the meeting was to start discussing ways that we could work together to … Continue reading

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10 Tips for Twitter in a Hyperlocal way

As Twitter develops and the numbers using it increases, businesses and individuals are finding new opportunities exist within those 140 characters. It is not just about telling people what you have had for breakfast, or for promoting your business through … Continue reading

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Tweeting from court and open justice

The impact of social media on modern life continues to be felt on a daily basis. The latest was the decision by a district judge to allow tweeting from the court in the Julian Assange case, which was a significant … Continue reading

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Justice seen to be done, but how?

John Ryley in The Guardian online argues that we should allow cameras into courts.  The reason beyond his argument is that it would allow the public to understand the complexity of many cases that last for weeks and months and … Continue reading

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And why Twitter matters to those in PR

I was interested to read Alan Rusbridger’s lecture that outlined why Twitter matters for media organisations. http://www.guardian.co.uk/media/2010/nov/19/alan-rusbridger-twitter In it he talks of how news is no longer being broken on the rolling news channels but now it is read first … Continue reading

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Citizen journalism and the new media reporter

Something happened that challenged my views of media and news reporting this week.  As a former journalist I have a very traditional picture in my mind of what constitutes reporting and what a reporter is and should be. This is … Continue reading

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Local TV services – should they exist?

There are now more channels on our television screens than ever before. In the 1970s there were only three options and they didn’t broadcast 24/7. Now we have literally got hundreds of TV channels from those with broad appeal through … Continue reading

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Communication must adapt as cuts bite

In the past few days a lot has been written about the potential impact of public sector cuts on the future of PR and communications working in those areas. It is clear that some form of communication support is going … Continue reading

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How #gmp24 happened

The challenge was to find a way to show people the wide range of issues the police are called to deal with.  There were many possibilities – for example, to release statistics and information about crime and incidents over a … Continue reading

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