Tag Archives: cuts

Every penny counts

In every communication department whether in-house or agency, public or private sector making every penny count has never been more critical. This is about more than just making savings or being careful with the finances. It is about showing the … Continue reading

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Is PR in 2012 just about digital?

Public relations has been undergoing a transformation linked to a number of things that have been taking place in recent years. First, there has been the world financial crisis affecting companies and businesses struggling to deal with shrinking economies. This … Continue reading

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London, social media and evaluation

The impact of social media on modern communication is becoming ever more evident. For me this was brought home again a few days ago when I spent a whole day in London all focused around discussions about Twitter. This would … Continue reading

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Communication must adapt as cuts bite

In the past few days a lot has been written about the potential impact of public sector cuts on the future of PR and communications working in those areas. It is clear that some form of communication support is going … Continue reading

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NHS – not so Direct

In making cuts why don’t we involved the public and make sure we keep what works and build on it for the future. Continue reading

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